Student Recruiting

Exceed your student recruiting goals.

Find and attract ideal student prospects, then guide them through the application process. With Workday Student Recruiting, you can easily understand your most effective campaigns and events.

Understand recruiting performance in real time.

Track year-over-year trends for prospects and applicants.

Your all-in-one campaign and event tool.

Handle everything from outreach to associated expenses. Workday lets you access event schedules, maps, prospects, and even school data on the go.

  • Coordinate communications and activities to attract prospects.
  • Ceate recurring recruiting events, such as campus tours or information sessions.
  • Track spend against budget, and gain insight into event effectiveness.


Set recruiters up for success.

  • Define regions and other student recruitment criteria.
  • Manage recruiter assignments.
  • Track recruitment populations using custom student rating scales.
  • Get a 360-degree view of all activities and communications.


Keep your memorable prospects on record.

  • Enter and manage prospect records using a variety of methods.
  • Identify and merge duplicate records to ensure quality data.
  • Match records automatically or manually.
  • Merge duplicate records from various sources.

A dashboard for all your campaigns and events.

  • Determine campaign effectiveness and other key metrics.
  • Monitor campaigns, events, and other recruitment activities.
  • View student recruitment funnels, conversion rates, top-yielding regions, and more.